Five reasons why you should avoid investing in design



Rowan playing guitar
Rowan playing guitar
Rowan playing guitar
Rowan playing guitar

Give me three minutes to show you:

🎨 5 reasons to avoid investing in design

📣 How to speak with confidence (without using a script)

📽️ 29 of the best fonts for YouTube thumbnails

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Remember the early sites like Google, Twitter, and Facebook when they launched? They were so simple and ugly, yet they are now worth billions.

If it has worked out well for them, why should a creator or business like you spend any time on design?

“Beautiful design is like a red flag for me.”

This was a thought shared by Pieter Levels, a respected indie-hacker who is successful in his own right, pulling in a diversified income of over 200k/mo between half a dozen projects.​

In his eyes, if you’re building something, you shouldn’t spend any time on its look and feel, leaving it intentionally ugly and unpolished.

As he says, look at the early days of some of the biggest tech companies. If they survived and looked like this at the beginning, then why put more effort into yours?

I’m inspired by Pieter as an entrepreneur, but there is never one approach to market and designing your products. If there were, every business would look identical because we would all be serving the same, single customer.

You don’t need fancy gradients or animations to create something that stands out, but you might want to show up and design for your users and not yourself.

But if you don't agree, here are five reasons to avoid investing in design.

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🎨 Better Design Decisions

Your brand does not equal your colors or your logo

How to create beautiful product shots with AI​​

29 best fonts for YouTube thumbnails

📸 Make It Yours Moment

​Public speaking has always been something that intimidates me. The nerves, shaky voice, and the feeling of being unprepared.​

Over the past three weeks, I was invited to participate in the Ultraspeaking Creator Cohort. I took it because I want to shoot more YouTube videos and to show up more on camera more confidently. (And with less preparation)

​It combines my love of games and learning a new skill, which I think is the best way to level up.

​I highly recommend checking out their next live cohort, which pushes you into uncomfortable spaces within a very safe atmosphere.

Join the waitlist here. (Not an affiliate, just a fan!)

​Your friend in design,


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